• 13 Fishing Vertigo Minnow Premium Soft Bait 13 Fishing Vertigo Minnow Premium Soft Bait 13 Fishing Vertigo Minnow Premium Soft Bait 13 Fishing Vertigo Minnow Premium Soft Bait 13 Fishing Vertigo Minnow Premium Soft Bait

    13 Fishing Vertigo Minnow Premium Soft Bait

    Avid anglers know that nothing can beat the performance of hand-poured baits and the 13 Fishing Vertigo Minnow delivers handmade quality that anglers can rely on to put fish in the livewell. Precision poured from a floating material, the 13 Fishing...

    $7.99
  • 13 Fishing Pleasure Shad Premium Soft Bait

    13 Fishing Pleasure Shad Premium Soft Bait

    13 Fishing Premium Soft Bait #15 OG Sour Pack of 6 • 13 Fishing Signature "DAS Boot" Tail Design• Hybrid Salted Belly/Floating Top for Optimal Swimming Stabilization• Donkey Sauce Infused• Premium USA Sourced Plastic• Super Mega CertifiedDeep ribs at...

    $5.99
  • 13 Fishing My Name's Jeff Premium Soft Bait 13 Fishing My Name's Jeff Premium Soft Bait 13 Fishing My Name's Jeff Premium Soft Bait

    13 Fishing My Name's Jeff Premium Soft Bait

    13 Fishing Premium Soft Bait My Name's Jeff Maintain your place on top of the food chain, My Name’s Jeff is a hollow body floating swim bait. A floating chamber is perfect for inserting a rattle. Subtle paddle on the action is attributed to the USA...

    $7.99
  • 13 Fishing Joy Stick Ultra Thin Rabbit Ear Tail

    13 Fishing Joy Stick Ultra Thin Rabbit Ear Tail

    Elevate your worm fishing with the 13 Fishing Rabbit Ear Tail Joy Stick Worm. Molded with a wishbone fork, the 13 Fishing Rabbit Ear Tail Joy Stick Worm features two large kicking tails with heavy mass, which creates a hard thumping action and more...

    $5.99
  • 13 Fishing Big Squirm 13 Fishing Big Squirm 13 Fishing Big Squirm

    13 Fishing Big Squirm

    13 Fishing has taken the tried and true ribbon tail worm and made it even more enticing for bass. Featuring Max Buoyancy tail that creates vibration as it floats off of the bottom. The large profile has a ribbed body and is infused with Donkey Sauce to...

    $5.99
  • PowerBait® Crash Craw PowerBait® Crash Craw PowerBait® Crash Craw

    PowerBait® Crash Craw

    Designed by Major League Fishing pro Scott Suggs, the Crash Craws compact profile allows this bait to excel in a variety of situations. The rib design hides the hook for effortless gliding through heavy cover and a mouth full of PowerBait flavor!...

    $9.99
  • Swing Impact 3.5" Swing Impact 3.5" Swing Impact 3.5" Swing Impact 3.5" Swing Impact 3.5"

    Swing Impact 3.5"

    Description The Keitech 3.5-Inch Swing Impact is a proven tournament winner. These versatile swim baits come in four sizes to match any fishing conditions. The Keitech original two-tone color injection process uses different types of salted plastics to...

    $9.99
  • Jerk Minnow Jerk Minnow Jerk Minnow Jerk Minnow Jerk Minnow

    Jerk Minnow

    The Jerk Minnow is a soft plastic jerkbait that is perfect for twitching around grass, schooling fish, or pretty much anywhere. It is heavy enough to cast a long distance with or without a weight. It also works well on a Carolina rig or drop shot. This...

    $6.99
  • Fat Grub 3" Fat Grub 3" Fat Grub 3" Fat Grub 3" Fat Grub 3"

    Fat Grub 3"

    The Fat Grub is like our Curl Tail Grub on steroids. Featuring a fat body and a large curly tail, the action of the this bait will produce results no matter what you’re fishing for.

    $6.99
  • Lunkerhunt Swim Bento

    Lunkerhunt Swim Bento

    Designed to perfection, the Lunkerhunt Swim Bento™ is one of the most realistic baitfish imitators on the market. The Swim Bento™ features a lively keeled tail, holographic core, and biologically correct detailing. All of these elements are incorporated...

    $9.99
  • Berkley PowerBait® Walleye Attractant

    Berkley PowerBait® Walleye Attractant

    The Berkley PowerBait scent and flavor impregnated into baits is tasted by fish upon biting bait Fish hang on longer for more positive hook sets The more a fish bites the more scent is dispersed into the water PowerBait products are available for nearly...

    $4.99 - $6.99
  • Berkley Gulp! Killer Crawler Berkley Gulp! Killer Crawler Berkley Gulp! Killer Crawler Berkley Gulp! Killer Crawler

    Berkley Gulp! Killer Crawler

    DESCRIPTION The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Prop 65 FEATURES Hollow core for lifelike feel and incredible action Still more...

    $9.99
  • Berkley Gulp!® Grub 8pk

    Berkley Gulp!® Grub 8pk

    The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! 4" 8pk

    $9.99
  • Berkley PowerBait MaxScent Tubes 6pk Berkley PowerBait MaxScent Tubes 6pk Berkley PowerBait MaxScent Tubes 6pk Berkley PowerBait MaxScent Tubes 6pk Berkley PowerBait MaxScent Tubes 6pk

    Berkley PowerBait MaxScent Tubes 6pk

    The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...

    $10.99
  • Berkley PowerBait Pit Boss Berkley PowerBait Pit Boss Berkley PowerBait Pit Boss Berkley PowerBait Pit Boss Berkley PowerBait Pit Boss

    Berkley PowerBait Pit Boss

    FEATURES The ever-popular Skeet Reese design has been taken to the next level Designed to mimic both bait fish and crawfish The unique swimming action makes this bait irresistible Awesome flippin' bait

    $6.99
  • Berkley PowerBait® Craw Fatty Berkley PowerBait® Craw Fatty Berkley PowerBait® Craw Fatty Berkley PowerBait® Craw Fatty

    Berkley PowerBait® Craw Fatty

    FEATURES The ever-popular Bobby Lane design has been taken to the next level Features bigger ribs and a wider body for maximum water disturbance Thinner body design results in flawless hook-ups

    $6.99
  • Berkley Powerbait Hollow Belly Swimbait Berkley Powerbait Hollow Belly Swimbait Berkley Powerbait Hollow Belly Swimbait Berkley Powerbait Hollow Belly Swimbait Berkley Powerbait Hollow Belly Swimbait

    Berkley Powerbait Hollow Belly Swimbait

    With its proven big-fish appeal, the Berkley® Powerbait® Hollow Belly Swimbait makes a triumphant return to trophy bass lakes and inshore fisheries. This sleek, lively softbait has the look, smell, and taste that predators go for, whether fished fast or...

    $10.99
  • Berkley PowerBait Power Tubes Berkley PowerBait Power Tubes Berkley PowerBait Power Tubes Berkley PowerBait Power Tubes Berkley PowerBait Power Tubes

    Berkley PowerBait Power Tubes

    Moulded-in tentacles providing subtle or lively motion. The hollow tube can be filled with attractant for a more powerful presentation. A go-to bait for the serious smallmouth bass angler.

    $7.99
  • Berkley PowerBait Boss Grubs 8pk Berkley PowerBait Boss Grubs 8pk Berkley PowerBait Boss Grubs 8pk Berkley PowerBait Boss Grubs 8pk Berkley PowerBait Boss Grubs 8pk

    Berkley PowerBait Boss Grubs 8pk

    Designed by Bassmaster Classic® winner Skeet Reese, the Berkley® PowerBait® The Boss Grub features a classic finnesse grub body with proven Pit Boss style fast action twin tails. The chunkier profile is ideal as a Bladed Jig Trailer, on a Jig Head, Swim...

    $8.99
  • Berkley Powerbait Chigger Craw 9pk Berkley Powerbait Chigger Craw 9pk Berkley Powerbait Chigger Craw 9pk Berkley Powerbait Chigger Craw 9pk Berkley Powerbait Chigger Craw 9pk

    Berkley Powerbait Chigger Craw 9pk

    DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

    $7.99
  • Berkley Gulp! Swimming Mullet Berkley Gulp! Swimming Mullet Berkley Gulp! Swimming Mullet Berkley Gulp! Swimming Mullet Berkley Gulp! Swimming Mullet

    Berkley Gulp! Swimming Mullet

    DESCRIPTION The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! FEATURES Realistic head and body design High action swimming tail Features...

    $10.99
  • Berkley PowerBait® Bunker Hawg Berkley PowerBait® Bunker Hawg Berkley PowerBait® Bunker Hawg Berkley PowerBait® Bunker Hawg Berkley PowerBait® Bunker Hawg

    Berkley PowerBait® Bunker Hawg

    DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

    $9.99
  • Berkley PowerBait Fatty Bottom Hopper Berkley PowerBait Fatty Bottom Hopper Berkley PowerBait Fatty Bottom Hopper Berkley PowerBait Fatty Bottom Hopper Berkley PowerBait Fatty Bottom Hopper

    Berkley PowerBait Fatty Bottom Hopper

    DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

    $6.99